Single Widget Activations
Introduction
Single Widget is a powerful feature within Engage Engine that allows you to create interactive, standalone game experiences for your audience. Unlike the Conversation Flow which focuses on creating multi-step conversation options, Single Widget streamlines the process of building engaging game activations that can drive user participation, collect valuable data, and enhance brand engagement. This guide will walk you through the process of creating and configuring a Single Widget activation.
Available Games
Engage Engine offers a variety of interactive games to engage your audience, from trivia challenges to memory games and much more. Each game provides unique engagement opportunities and data collection possibilities for different marketing objectives.
For a complete list and detailed descriptions of all available games, please visit our Games Catalogue page.
Design Recommendations
We strongly recommend using "Design Themes" for your activations to ensure a consistent and professional appearance. Design Themes provide pre-prepared design elements that can be easily applied across your activation, saving time and ensuring brand consistency.
For more information about available themes and how to apply them, please visit our Design Themes page.
Media Assets Specifications
When uploading images and media for your Single Widget activation, please be mindful of the size and format requirements. All media assets used in your activations must adhere to the specifications outlined in our Activations Media Assets Specifications page to ensure optimal performance and appearance.
Creating a Single Widget
When creating a Single Widget activation, you'll need to complete four main sections:
Game Settings
Start Screen
Game
End Screen
Let's explore each section in detail.
1. Game Settings
This section allows you to customize the overall appearance and style of your activation.
Logos Header
Show Logo: Optional toggle to display your main logo
Show Sponsored logo: Optional toggle to display a secondary sponsor logo
Style
Corner radius: Choose between rectangular, rounded or pill corners for UI elements
Background Style
Type: Choose either a solid color or an image background
Color: Select a background color using the color picker
Reset to default: Option to revert to default background settings
Text Color: Choose either black or white colors that will appear for text elements
Background color for display on large screens: Additional setting for large screens (tablets, desktop, etc.). The chosen background color (behind the activation) will be applied throughout the entire activation. It is recommended to use a solid color such as black or dark blue.
Text Configuration
Text Direction: Choose Left to Right or Right to Left
Main Titles:
Font family: Select from available fonts (e.g., Lato)
Font style: Select weight and style (e.g., Bold 700)
Font size: Select appropriate size (e.g., 20)
Paragraph:
Font family: Select from available fonts
Font style: Select weight and style (e.g., Regular 400)
Font size: Select appropriate size (e.g., 14)
Button:
Font family: Select from available fonts
Font style: Select weight and style
Font size: Select appropriate size
Buttons color: Choose background color for buttons
Buttons border color: Choose border color for buttons
Button text color: Choose text color for buttons
Share Link Configuration
Show share link on activation start and end screens: Toggle to enable sharing functionality
Share link settings:
Button text: Customize the share button text
Show icon: Toggle to display a share icon
Preview link appearance: Customize how the shared link will appear
Title: Enter the title for shared links
Description: Enter the description for shared links
Image: Upload an image to appear with shared links
2. Start Screen
The Start Screen is what users first see when they encounter your activation. It's divided into three tabs:
General Tab
Title: Enter the main headline (optional)
Subtitle: Enter supporting text (optional)
Media: Upload an image (600x400 recommended)
Link: Add an optional link to external content
Connect Data Points: Option to connect with previously collected user data
Button Text: Customize the text on the start button (default is "Start")
Sound: Option to add audio that plays when the start screen appears
Collect User's Data Points Tab
This tab allows you to gather valuable information from your users before they engage with your game. For a comprehensive guide on data collection options and best practices, please visit our Data collection page.
Participation Limit Tab
This tab provides options to control how often users can participate in your activation:
Limit participation to one time only: Toggle to restrict users to a single play. When enabled, additional configuration options appear:
Limit screen style: Choose between using the default limit screen (configured in "Inactive Activations" settings) or customizing a specific limit screen for this activation. See more details here Inactive Activations Messages
Title: Customize the message that appears when users reach their participation limit (default: "You have reached your limit of playing this game.")
Subtitle: Add supporting text to provide additional information (default: "But don't worry! There are plenty of fun games coming your way!")
Image: Upload an optional image to display on the limit screen
Actions: Determine what happens when users reach the limit screen. Options include:
No Action: The limit screen remains with no further action
Close window button: Provides an option to close the activation
Link Button: Redirects users to a specified URL
Collect user's data points: Gathers additional information
Download button: Allows users to download content
3. Game
The Game section will vary depending on which game type you selected. Each game has its own unique configuration options tailored to that specific experience.
For detailed instructions on configuring specific games, please refer to our Games Catalogue page.
4. End Screen
The End Screen is what users see after completing the game. This section determines the final impression and next steps for your participants.
Customize Finish Screen
Background Style: Choose between color or image
Text Color: Select the color for text elements
Show Confetti: Toggle to display a celebratory confetti animation
Image: Upload an optional image (trophy, reward, etc.)
Title: Add a headline message (optional)
Subtitle: Add supporting text (optional)
Media: Upload additional media (600x400 recommended)
Link: Add an optional link to external content
Connect data points: Option to connect with previously collected user data
Actions
Select what participants will do after completing the game:
No Action: End screen remains with no further action
Close window button: Provides an option to close the activation
Link Button: Redirects users to a specified URL
Collect user's data points: Gathers additional information
Download button: Allows users to download content
Publishing Your Activation
After completing all sections, review your settings, chosen images, titles, and spelling before publishing. Click "Apply" to finalize your activation, and you'll be directed to the publish activation settings page where you can choose how to share your activation with your audience.